We’re A Google Premier Partner For 2026
Like most agencies, a typical day at 21Digital is a busy mix of campaigns, meetings and strategy discussions, with the occasional debate about whether there’s enough milk left for the next round of brews. Every now and then, though, something happens that makes the whole team stop and take notice.
We had one of those moments recently, as 21Digital has officially been recognised as a Google Premier Partner for 2026. This recognition places us in the top 3% of Google partner agencies in the UK, based on performance, spend management and the successful delivery of campaigns for our clients.
Here’s a little more on that…
HOW DOES GOOGLE CHOOSE THEIR PREMIER PARTNERS?
Premier Partner status is awarded to agencies that consistently demonstrate strong performance across the Google Ads campaigns they manage, maintain a highly skilled and certified team, and, most importantly, help the businesses they work with grow through paid search. It’s not something you can apply for; Google looks closely at how agencies manage campaigns, how accounts perform, and how effectively advertising budgets are being used.
THE TEAM BEHIND THE CAMPAIGNS
For our team, it’s a nice little nod to the work that goes into the campaigns we manage every single day. If you’re one of our clients reading this, hello! Chances are we’ve already had a few chats over a brew, caught up in a meeting, or jumped on a Zoom call to talk through how your campaigns are performing.
What you don’t always see is what’s happening in between those conversations. While you’re getting on with running your business, our paid search team is busy behind the scenes digging into campaign data, refining targeting, testing new ideas and constantly asking ourselves the same question. How can we make this even better?
It’s a running theme in the office. How can we get more out of these campaigns? How can we push performance a little further? How can we squeeze even more value out of the budget? Whether that means generating more enquiries, driving more sales or finding smarter ways to improve return on investment, we’re always looking for the next opportunity to level things up.
If anything, it’s reassurance that the campaigns being managed on your behalf are being handled by a team that Google itself recognises as operating at the very top level. And if you’re reading this and don’t currently run Google Ads with us, it’s a pretty good indication that you’re in very capable hands!
WHAT THIS MEANS FOR OUR CLIENTS
While we’re very proud of the Premier Partner recognition, and yes, it does feel pretty nice to say we’re in the top 3% of agencies, for us, it’s never really been about the badge itself. What matters most is what it allows us to do for the businesses we work with.
Being a Premier Partner means we get access to deeper insights, industry reports and strategic guidance directly from Google. It means we’re able to stay closer to what’s changing within the platform and understand where new opportunities are appearing before they become obvious to everyone else. That knowledge feeds straight into the campaigns we manage and the strategies we build for our clients.
While the recognition is brilliant and well deserved for our team, what excites us most is what it means for you, our customers. Your campaigns are managed by a team that’s always pushing to improve, always looking for the next opportunity, and always focused on getting the best possible results from your Google Ads.
FANCY WORKING WITH A GOOGLE PREMIER PARTNER?
If you’re already working with us, thank you for trusting our team with your campaigns. If you’re not yet part of the 21Digital client family and you’re looking to get more from Google Ads, we’d love to have a conversation.
We’re an award-winning agency after all, and while we like to think we’re pretty amazing at Google Ads (the Premier Partner badge suggests we might be onto something), it’s far from the only thing we’re good at. From web design, web development, SEO, Google Ads, digital consultancy, social media marketing, and email marketing, our team works with businesses every day to help them generate more leads, drive more sales, and get more from their digital marketing. So whether it’s Google Ads you’re curious about or something bigger you have in
mind, we’d be more than happy to chat. So don’t be shy, get in touch!
