CASE CLOSED: GASCON BERNABEU’S DIGITAL GROWTH SEALED IN JUST SIX MONTHS

THE CHALLENGE

Gascon Bernabeu already has a strong reputation for delivering expert legal support to international clients navigating Spanish law. From probate and conveyancing to criminal defence, their services were already trusted and in demand. However, with growing competition online and ambitions to attract more clients from the UK and beyond, they needed a marketing partner who could deliver measurable results. That’s where we stepped in.

THE STRATEGY

We developed a dual-channel strategy that combined long-term SEO growth with short-term lead generation through Paid Ads Media. Our team focused on improving the clients E-E-A-T, which stands for experience, expertise, authoritativeness and trustworthiness – a system Google uses to judge content quality. We reworked their core pages, targeted the right search terms, and made sure the website performed smoothly. Within just a few months, our work helped key service pages start appearing in Google’s AI Overviews and People Also Ask features, increasing both visibility and credibility for Gascon Bernabeu.

Meanwhile, our Paid Media team honed in on the firm’s ideal audience by carefully crafting campaigns that connected with users exactly when they needed legal help, continuously adapting to maximise impact and cost efficiency.

THE RESULTS

Just six months in, Gascon Bernabeu’s online presence has grown dramatically. Their website now shines in Google search results with over 519 first-page rankings and more than a million impressions, leading to a daily clicks increase of 230%. Their trusted, expert content is catching Google’s attention too, showing up in ‘People Also Ask’ and AI Overview features. Meanwhile, our PPC campaigns have been pulling in impressive numbers, including over 311,000 ad impressions, nearly 5,000 visits, and a 229% increase in contact form submissions since taking over.