21DIGITAL DRIVES 435% INCREASE IN FLEXI HIRE ENQUIRIES FOR INTACK SELF DRIVE
Since teaming up with 21Digital, Intack Self Drive has seen a huge 435% increase in Flexi hire enquiries and a significant rise in contact form submissions, making it easier for customers across the North West to hire vehicles.
The Results
The Result
Our targeted SEO strategy has delivered outstanding results for Intack Self Drive, helping them grow their digital footprint and drive meaningful customer engagement.
In just the past 12 months, we’ve helped them achieve:
- 555 first-page Google rankings
- Over 80,000 organic clicks to the website
- A 36% increase in phone calls
- A 258% rise in email leads
- A 52% boost in contact form submissions
The most impressive outcome? A staggering 435% increase in Flexi Hire bookings – a direct result of our hyper-focused local SEO efforts and conversion-driven content strategy.
These results have not only improved Intack’s lead generation but have also strengthened their position in the highly competitive self-drive hire market across the North West – turning their website into a key revenue-driving asset.
THE CHALLENGE
With over 50 years in the industry and a fleet of more than 500 vehicles including vehicles for the medical sector and Blue light training vehicles, Intack Self Drive is one of the North West’s most established names in vehicle hire – known for providing cars, vans, and minibuses at competitive prices.
However, with such a large fleet of vehicles, it was essential to generate a consistent flow of quotes and bookings to ensure a strong return on assets. While their reputation in Blackburn was solid, the challenge was to boost their online presence, attract new customers across the region, and convert digital traffic into leads – with a particular focus on their growing Flexi Hire offering.
THE STRATEGY
To help Intack Self Drive reach more local customers and maximise bookings, our Search Marketing team developed a targeted strategy focused on boosting visibility in local search results.
We began by identifying high-intent keywords related to Flexi and daily vehicle hire, ensuring the site appeared in front of users actively searching for those services. We also created dedicated location pages for key areas across the North West, helping Intack Self Drive rank more prominently in regional searches.
By optimising their website for local SEO, we made it easier for customers across Lancashire and the wider North West to find them – placing Intack Self Drive at the top of results when it mattered most.
- What Our Customer Says
“We first engaged with 21Digital some time ago and have consistently found them engaging, enthusiastic, and professional. Their work on our site has driven a clear increase in online enquiries and boosted our search engine rankings right up to the first page.”
Lee Grendall, Operations Manager
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