DRIVING DEMAND FOR CAMPERVANDOM
Since late 2024, we’ve been working with Campervandom, a family-run van conversion specialist, to boost their visibility, streamline their online presence, and ultimately drive more leads. What began with a focused PPC campaign soon evolved into a full website revamp – and the results speak for themselves.
Today, Campervandom is fully booked three to four months in advance, achieving their target of 3 – 4 conversions per month and recently expanding into a second branch in Scotland. From paid media to a high-converting website, we’re proud to have played a key role in helping this growing brand shift up a gear.
THE CHALLENGE
When Campervandom first approached us, they were struggling to generate consistent, quality enquiries for their bespoke van conversions and ready-to-go campervans. Their reputation for craftsmanship was solid, but their digital performance wasn’t delivering the results they needed.
We began by managing their Paid Ads campaigns, focusing on driving targeted traffic and generating steady leads. As enquiries picked up, it became clear their existing website was holding them back – with a limited user experience and a design that didn’t reflect the quality of their offering.
That’s when they asked us to take things further. We got to work on a full website revamp – and once the new site went live, everything changed. With improved usability, clearer messaging, and stronger conversion paths, results accelerated.
RESULTS
Since launching the new website and implementing a focused Paid Media strategy, Campervandom has consistently hit their target of 3–4 bespoke van conversions per month. In fact, demand has grown so significantly that they’re now fully booked three to four months in advance.
With enquiries pouring in, they’ve reached full capacity at their original site and recently expanded with the opening of a brand-new branch in Scotland, just outside of Moffat, Dumfries and Galloway. Today, customers travel from all over the UK to have their campervans converted by Campervandom.
From a standing start to full capacity, we’ve helped transform Campervandom’s digital presence into a powerful lead generation engine, and the results speak for themselves! We’re proud to be supporting them as they continue to scale, explore new opportunities, and kit-out the next generation of vanlifers.
- What Our Customer Says
“We’ve been working with 21Digital for 18 months, initially starting with the management of our Google Ads campaign. Following some great results, we later had our website redesigned.
21Digital now manages all our social media platforms and ad campaigns. The team is extremely knowledgeable, professional, and approachable. Not only are we seeing increased sales, but we’re also able to focus on other areas of the business, knowing our marketing is in great hands.”
Nick Morson, Owner
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