Kitchen Design Centre launches new stores after growth with 21Digital
Longstanding client Kitchen Design Centre has opened its fourth and fifth showrooms in the North West this year, following a decade of 25% year-on-year growth driven by our digital campaigns.
To date, we’ve delivered £4 million of revenue from sales leads that have been directly attributed to the success of our digital marketing campaigns, and together we’ve forged a partnership that has delivered outstanding growth year after year. The increase in their brand visibility has recently paved the way for their new store locations, with new locations in Liverpool and Urmston joining the company’s existing showrooms in Failsworth (Manchester), Blackburn and Barrowford.
Our managing director Sam Fletcher said: “Over the last decade working with Kitchen Design Centre, we’ve delivered our full range of creative and digital marketing services including websites, internal and external print, video production, photography and search marketing.
We’ve adjusted our techniques to keep up with the latest digital trends, ensuring we maintain a visible online presence supported by solid digital marketing strategies. This has ultimately led to a marked increase in showroom footfall and online enquiries meaning 25% growth year on year for Kitchen Design Centre.”
Kitchen Design Centre Managing Director Mark Gilligan said: “In today’s kitchen retail market, customers inhabit two worlds, the digital world and the real world. In reaching out to customers, nothing can compete with digital marketing. And in terms of closing the deal and ensuring fully happy customers, nothing compares to the touch, feel and experience of in-store sales.
“So, we attribute our solid growth to the dedication and passion of our in-store staff combined with the marketing knowhow of our digital agency to bring the two worlds together and deliver the best result.”
21Digital is a multi-award-winning agency specialising in lead generation and e-commerce, with a range of digital marketing services including web design, web development, SEO, Google Ads, digital consultancy, social media marketing and email marketing.
Note: at the time of publication, the Covid-19 crisis has forced Kitchen Design Centre to temporarily close its physical stores, but 21Digital is still providing creative services and support for the launch of their new Designed From Home service.