Essential Employment is an independent recruitment agency specialising in Permanent, Contract and Temporary recruitment for Commercial, Construction, Technical and Public Sector businesses.
The team at Essential Employment class themselves as more than just an average recruitment company, and do everything with one goal in mind: to match talented individuals with the very best job opportunities.
Twentyone was tasked with refreshing this family-owned business’s brand, and developing an online jobs portal.
From our initial briefing meeting, it was clear that the team at Essential Employment really cared about candidates and employers alike.
To reflect this, we set about drafting strap-lines that would strengthen the brand and embody their ethos of family values. After some consideration, we decided upon “Your Future, Our Job”.
Next we scamped out a vision for the new brand, which was rolled out to all customer touch-points. This included the development of a direct mailer in the form of a fortune cookie, each containing the new tagline of “Your Future, Our Job” as well as an inspirational message.
The online portal was developed in WordPress which provided great integration with the client’s CRM and Online Job search engines.