SEO (Search Engine Optimisation)

With billions of searches every day, Google is the number one way that consumers find products, services and brands online. That’s why SEO (search engine optimisation) has to be a key part of your online marketing strategies.

It’s worth noting that 90% of searchers won’t look beyond the first page of Google’s search results. In short, if you’re not on Google’s first page, you’re all but invisible in today’s online marketplace. That’s where Search Engine Optimisation comes into play!

21Digital is a results-oriented agency with over a decade of experience in creating organic search campaigns that put you to the top of search results, turning casual visitors into loyal customers.

Whether you want to be seen locally or nationally, our team of SEO experts will work with you to devise a tailored strategy that will help your business grow.

Research & Analysis

We start by getting a feel for your business, looking at your existing digital online presence and seeing how you currently fare in organic search engine results.

At this point we also carry out an in-depth audit of your entire website, so that we can identify and fix any problems that might be impacting your website rankings. Our SEO experts then perform detailed keyword research to pin down exactly which search terms you should be found for. This allows us to precisely target the type of visitors you want to bring to your site, turning them into customers who will fulfil your commercial objectives.

On Page Optimisation

It’s no easy task to optimise a website. It takes a lot of different skills, including coding, copywriting and design. At 21Digital, we handle everything under one roof with our in-house team of specialists, so we can take care of every aspect of your SEO strategy.

Whether your site needs unique new content or technical work behind the scenes, you can leave it all in our capable hands. We’ve been doing this for a long time – we know what search engines like to see, which means we know how to get your website ranking.

Ongoing Optimisation

Effective SEO isn’t just a one-time fix – your website needs constant care and attention to stay competitive. Think of it like a constant race to the top of Google’s search results. Even when you’re out in front, you still have to keep running!

It’s worth remembering that the SEO industry is constantly evolving, too. Our experts keep on top of the latest trends for you, ensuring your website is always adapting to keep up. Our ongoing optimisation focuses on maintaining a constant flow of fresh visitors to your site, ensuring that it’s always bringing you new customers and therefore, new business.

Review & Innovate

Custom Reporting

Clear communication with our clients is central to how we do business. We create bespoke SEO strategies that are tailored to achieve your specific commercial objectives, measuring our progress towards key performance indicators (KPIs) along the way. Every month we send you clear, straightforward reports that tell you exactly what you need to know about the performance of your campaign.

We also keep you in the loop outlining the progress of our organic search campaign. We put a lot of work into not just collecting all the relevant data, but also in making it all straightforward and easy to read. We simply show you what we’re doing and how we’re doing it, so that you can clearly see how we’re delivering on your commercial objectives.

Conversion Rate Optimisation (CRO)

Our SEO services are complemented by Conversion Rate Optimisation, another key part of our offering. Essentially, while SEO brings in greater numbers of visitors to your website, CRO looks at ways we can improve their user experience. By making changes that influence the way your visitors use your site, we can convert more and more of these visitors into new sales and leads, allowing you to get maximum value from the organic web traffic your SEO strategy brings.

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What Our Clients Say

Technologies We Work With
  • Magento
  • WordPress
  • WooCommerce
  • OpenCart
  • MailChimp
  • Google Ads
    Google Ads