DIY group profits soar thanks to growth in online business
With smartphones and tablets becoming more prevalent in the modern day home, consumers are beginning to change their shopping habits.
Year-on-year, the number of sales coming from mobile phones and tablet computers are rising as Brits embrace retail shopping from the comfort of their own home and while on the go – at work, or on the train.
With this in mind, we’ve been working closely with many of our retail clients to make sure that their online presence is second to none.
DIY experts Savoy Timber, are just one of our clients who have benefitted from a strategic online business plan. In just the last year, they have reported a increase in their group turnover on the previous financial year.
How?
Company owner George Cornwell believes that the impressive growth in profits is due to the success of its online business, which reported a surge in sales in 2014.
Going online
The DIY firm now sell a whole range of products online, from doors to decking, right through to kitchen worktops and they make shopping easy with online assistance and a unique cu-to-size service on many timber products. While making the move to online retail is an important step for most businesses to take, a targeted marketing strategy is also key.
George commented:
“We’ve seen fantastic growth across the group this year, further strengthening our position as a leading supplier of doors, decking and worktops. We’ve kept true to our core values offering customers the right product, price, delivery and the best possible service around!”
Sam Fletcher, Marketing Director at 21 Digital, added:
“We’ve worked closely with Savoy Timber to improve its online business, customer experience and consequently drive sales. I’m really pleased with our progress to date and look forward to helping Savoy Timber grow on their success in 2015.”